This new issue of Click magazine comes out hot on the heels of two exciting new EOS announcements from Canon. We have a new flagship entry-level camera in the EOS 700D and our smallest, lightest ever DSLR in the 100D - both announced on 21 March 2013.
At the same time, we announced a brand new kit lens to be launched with these new cameras - the EF-S18-55mm IS STM lens. I have had a pre-production model of this lens for a few days already and I must admit that it’s one of the most astonishing kit lenses I’ve ever seen. The original idea was to make a new kit lens to feature the STM motor for quick and silent auto focus during movie making. This new model does exactly that with the added bonus of great quality and colour reproduction for a kit lens. I was very impressed with the lens from the first time I had it in my hands, the manual focus ring is bigger and easier to use and the overall feel is substantially better. I must admit that I used my usual technique with kit lenses - a rule that applies to any 18-55mm lens - only shoot at f8. Try it on your own kit lens - you’ll be pleasantly surprised at how well they perform at f8 versus maximum aperture.
While the 700D is a good flagship model for our entry-level line-up, it will not be replacing the 650D in the SA market as it will in overseas territories. The 650D will continue for a few months at least, but probably in a different kit form to differentiate the two models. The EOS 100D is easily the most interesting DSLR we’ve launched in our entry-level range for a few years. While the specifications are not ground-breaking, the diminutive size and weight are the most radical features. The camera is tiny, yet is still quite easily usable - even in a man’s hands - due to some clever use of new grip materials and designs. I was pretty impressed by how easily I was able to slip it into a hip bag to take almost anywhere - something I found very attractive about the EOS M mirrorless camera. It’s going to be a difficult choice between the
EOS 100D, EOS M and even the PowerShot G1X for my next travel camera! (And yes, I am VERY aware of how lucky I am to be able to make that choice without having to buy one!)
You will see that we are now in our final planning stages for EOS roadshow - coming around to the three major centres in March. We have confirmed that Mark Mansfield and Craig Dutton will be joining us as guest presenters with a sports / action / aviation theme and we are really pleased that they’ve agreed to do this for us!
We are looking forward to hitting the road soon and seeing all of you at our shows.
See you there!
Roger Machin
Product Manager PVDVC Products Canon SA
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